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Links

Initiatives

ACAP

http://www.the-acap.org
ACAP (Automated Content Access Protocol) has been devised by publishers in collaboration with search engines to revolutionise the creation, dissemination, use, and protection of copyright-protected content on the worldwide web.

ACAP is set to become the universal permissions protocol on the Internet, a totally open, non-proprietary standard through which content owners can communicate permissions for access and use to online intermediaries.

The Children's Programme

http://www.childrensprogramme.org
The Children's Programme, based in the offices of the UK Advertising Association, is an informal Europe-wide research and campaigning group, consisting of associations and companies of advertisers, advertising agencies and media. Its aim is to produce and spread rational arguments to address the highly emotional issue of advertising to children.

Freedom of Information for Children Programme

http://www.fic.wfanet.org
The members of the WFA led FIC Programme believe that children are as entitled as adults to receive information about products that are of interest to them. Together with our partners from the media and agencies in all 15 Member States, the FIC represents a tripartite of advertising interests at European Level and provides industry with a comprehensive platform from which it may express its views on the subject.